The personal listening rotation

One of the great freedoms of podcasting is that you can listen anywhere, any time. To distinguish it from schedule-bound radio, I sometimes call this medium “on demand internet audio”. Yet with a regularly publishing podcast, the majority of a new episode’s total listeners tend to listen in the 48 hours after its release. Newcomers to a show will go back and binge through the back catalogue, but they’re in the minority. (Occasionally, after some publicity or a high profile recommendation, you’ll see a new spike on an episode long after its release, but that’s not the common pattern.)

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